Description
How Smart Segmentation Works
Segmentation based on a combination of signals from Google Analytics, Google Ads, and Google merchant center for robust results
Automated recalculation of product segments ensures ads platforms receive fresh and relevant data on daily basis
Get ahead of the market with our dynamic product segmentation that incorporates price competitiveness
Campaign management becomes easier and bidding more efficient, to achieve higher ROAS than using ad platforms default structure
Predictive Analytics
How Do You Prioritize New Products with No Sales Data?
Shoply’s Predictive Analytics helps you focus your ad spend on high-potential products, even for new launches with no prior data. By analyzing patterns and trends, it minimizes overspend on low-ROAS products and ensures cost-efficient decisions, driving higher profitability and measurable results.
Cross-Platform Reporting
Track, Analyze, and Optimize Your Performance
Gain a 360° view of your Shopping Ads with real-time insights from Google Ads, Merchant Center, and GA4—all in one platform.
- Performance Insights – Monitor campaign performance, budget allocation, and product segments.
- Competitive Analysis – See how your products compare, track competitor visibility, and refine your strategy.
- Pricing Intelligence – Identify price gaps, optimize pricing, and leverage actionable recommendations.
Product Feed Optimization
Enhance Visibility with Smarter Product Titles
Refine your product titles in bulk to include relevant keywords and attributes, increasing impressions and CTR on Google Shopping placements. The process is quick and simple, allowing you to create a supplementary feed within minutes and upload it to your Google Merchant Center.
Extra Benefit: Hourly Primary Feed Updates
Surpass the default daily refresh limit of Google Merchant Center with hourly updates, keeping your product data accurate and timely.
Get Started in Minutes!
Simply connect your channels, and the Platform will handle the rest!